Like clockwork

Eric Gundersen
Strategist
About Eric Gundersen
Strategist

Eric co-founded Development Seed more than four years ago and continues to lead our innovative communications strategy. One of Eric’s talents is seeing the big picture. This, combined with his ability to spot trends and shifts before practically everyone else, helps him come up with many of our brilliant ideas. His leadership and motivation skills turn many of these ideas into real communication tools that enable our clients to do more.

Eric is a strong communicator that knows how to ask the right questions to get the root of our clients’ needs. He works closely with our clients in the start of projects to understand their goals and craft innovative and effective approaches that will meet them.

Eric is a specialist in knowledge management and has presented his strategies and several of the tools we’ve built at conferences around the world. He's also involved with the MobileActive community, particularly with sms campaigns and playing with ringtones like "Brownie, you're doing a heck of a job." Eric has also appeared on Nightline to discuss culture jamming and last year's response to Chevy Tahoe's consumer generated advertisements and the online backlash.

Eric earned his Masters Degree in International Development from American University in Washington, DC. He started Development Seed with Ian Ward while researching technology access and microfinance in Peru.

economics, ringtones, intranets, sms, culture jamming, international development, boating, hot wings, Latin America

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Interests

economics, ringtones, intranets, sms, culture jamming, international development, boating, hot wings, Latin America


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